THE CASE FOR CLEAN EATZ
MORE THAN A RESTAURANT. A MOVEMENT YOU CAN OWN.
Anyone can sell you a franchise. We’d rather show you why this one is different, then let you decide for yourself.
See for Yourself
This is Our Why
Hear directly from Don and Evonne Varady on why they started Clean Eatz, and what “We Change Livez” actually means day to day.
A SMARTER RESTAURANT MODEL
BUILT DIFFERENT FROM THE GROUND UP
Most fast casual and quick service restaurant brands ask you to bet on one menu and hope the daypart holds up. Clean Eatz was built with a different model from day one.
| Traditional QSR / Fast Casual | Clean Eatz | |
|---|---|---|
| Ways to earn | One core menu, catering | Five: meal plans, grab-n-go, café, retail, catering |
| Hours | Early open, late close, all-day grind | Condensed daypart, roughly 11am–7pm |
| Equipment | Fryers, heavy kitchen build-out | No fryers, smaller equipment package* |
| Labor | Larger crews, high turnover roles | Lean labor model* |
| Customer relationship | One transaction at a time | Recurring: weekly meal plans build in repeat revenue |
| What you compete on | Price and speed | Health, education and community |
*See Item 7 of the Franchise Disclosure Document for details on investment and operating costs.
You’re not opening another place to grab lunch. You’re opening the place your community turns to for how they actually want to eat.
PEOPLE OVER PROFIT
We’re heart-driven to
change livez
Clean Eatz is more than a restaurant that offers healthy food. We’re heart-driven to change livez through clean, balanced food, thought-provoking education and motivational support that inspires results. We know personal wellness isn’t one-size-fits-all, so we craft nutritional products and fitness opportunities that meet the needs of every type of lifestyle.
When you open a Clean Eatz, your restaurant becomes something your community can’t get anywhere else: a place that’s actually on their side.
(P.E.O.P.L.E.): Principle. Empower. Ownership. Passion. Lifestyle. Epic.
TEN YEARS IN THE MAKING
YOU'RE NOT BUILDING A BRAND. YOU'RE JOINING ONE.
Healthy eating is having a moment, and new concepts are popping up every year promising to be the next big thing. Clean Eatz already had its moment, then a decade of them. Founded in 2015, 115+ locations across 23 states, and a name customers already know and trust.
Every new location makes the brand stronger for the next owner, and for you. When you build with Clean Eatz, you’re not betting on an idea. You’re building on a decade of proof.
10+
Years in Business
115+
Locations Open
23
States and Counting
$1m+
Average AUV*
*Average Unit Volume. See Item 19 of the FDD for details. Past performance does not guarantee future results.
Ready to Change Livez?
Let’s talk about what a Clean Eatz could look like in your market.
You Have Questions
We have answers
What training do Clean Eatz franchisees receive?
Training happens in person in Wilmington, North Carolina before your café opens. Uniquely, it’s currently delivered one-on-one rather than in a group class, so the program adapts to your background and focuses on what you specifically need to be successful. It covers orientation, café layout and design, marketing, basic finance and management, POS and technology, and hands-on operations.
Do I need restaurant experience to own a Clean Eatz?
Not necessarily. Restaurant experience helps, but franchisees also come from fitness and wellness, manufacturing and operations, multi-unit management, and military backgrounds. What matters most is leadership, community engagement, and willingness to follow a proven system. Training is built to fill the gaps.
What ongoing support do franchisees get after opening?
Support continues well past opening day: operations guidance, marketing support and local store marketing playbooks, supply chain and vendor relationships, technology systems, and an accessible corporate team. You’re in business for yourself, but not by yourself.
How big is a Clean Eatz café?
A typical Clean Eatz café runs roughly 1,800–2,400 square feet, a compact footprint compared to a full-service restaurant, which helps keep occupancy costs manageable while still supporting café, grab-n-go, and meal plan operations.
Does Clean Eatz require a commercial kitchen or trained chefs?
No. The menu is built around streamlined, systemized prep rather than complex scratch cooking, and there are no fryers in the kitchen, which means a smaller equipment package and a simpler operation than a traditional restaurant. You don’t need culinary training.
What are Clean Eatz operating hours?
Clean Eatz cafés operate a condensed daypart, generally around 11am to 7pm. That’s a meaningful quality-of-life difference from restaurant concepts that run breakfast through late night.
How many employees does a Clean Eatz location need?
A Clean Eatz café runs with a lean team, with lighter staffing than most full-service restaurant concepts, supported by systemized prep and integrated technology.
Are meal plans still relevant as eating habits change?
More relevant, not less. The rise of GLP-1 medications has shifted what a large group of consumers wants from food: smaller portions, higher protein, and real nutritional density. That is what a Clean Eatz meal plan has always been. Clean Eatz meals are built as a way of eating you can sustain rather than a short-term fix, and the menu leans on flavor and variety so people stay with it. The demand behind the category is broadening, not narrowing.
Make Clean Eatz Your Future